Energy savings by peer pressure
Sunday, November 8th, 2009
Several interesting articles describe a new approach to saving energy—let people know how much they use relative to their neighbors:
- Keeping Up With The Joneses to Save Energy
- Utilities Turn Their Customers Green, With Envy
- Put Your Money Where Your B-Tush Is
- Nothing Like Some Friendly Neighborly Competition
When people see they are consuming way more energy than everyone else, there’s motivation to reduce.
Google’s PowerMeter (website, review, image below) is a great idea for helping visualize daily energy use so that folks who want to reduce electricity consumption have a better idea where to start. See also The Energy Detective for devices that work with Google’s PowerMeter.
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photo credit: http://www.flickr.com/photos/urbanjacksonville/ / CC BY-NC-SA 2.0
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